Apple introduced a new MacBook called MacBook Neo, which utilizes an A18 chip originally designed for the iPhone, showcasing Apple’s focus on energy efficiency and artificial intelligence.
What makes MacBook Neo unique?
The MacBook Neo’s face logo grabs attention with its appearance. Weighing just 1.2 kg, this laptop is highly portable for use in various settings. Its body utilizes recycled aluminum, reflecting Apple’s increasing focus on sustainability in its products.
The smooth and rounded edges at the end enhance comfort for everyday use and transportation. The product is available in Indigo, Blush, Silver, and the fresh Citrus color, offering a vibrant yellow shade.
The MacBook Neo operates silently due to the absence of fans, even when carrying out demanding tasks, which is another significant aspect of its internal design.
Liquid Retina Display and 10809 Camera
Apple has made significant investments in the new notebook screen for the MacBook Neo. The 13-inch Liquid Retina display boasts a resolution of 2408 x 1506 pixels, supporting up to 1 billion colors and offering a brightness of 500 nits. Additionally, the screen features an antireflective coating to minimize reflections and enhance visibility in various environments, including near windows or outdoors.
Apple has included a 1080p FaceTime HD camera in the notebook for users who utilize it during meetings or video calls, providing improved image quality.
The audio on the MacBook Neo is a focus point, with side speakers that support Space Audio and Dolby Atmos. Additionally, two integrated microphones ensure clear voice capture and minimize background noise during calls.
iPhone 16 Pro with A18 chip
The core of MacBook Neo features the A18 Pro chip, produced in 3 nanometers and previously seen in recent iPhones. It operates with a five-core GPU and a 16-core Neural Engine, designed for AI functions.
This feature enables Apple Intelligence functions to operate on the device itself, enhancing the speed and privacy of tools like smart writing and photo Clean Up.
The company states that Neo can perform AI tasks up to three times faster and achieve approximately 50% faster web browsing than computers with Intel Core Ultra 5.
Battery and keyboard are both comfortable.
MacBook Neo stands out for its battery life, with Apple guaranteeing up to 16 hours of usage, allowing for long work or study sessions without the need for constant charging.
The MacBook Neo features the familiar Magic Keyboard with a scissors mechanism for precise and quiet typing, along with a spacious and responsive trackpad that supports macOS gestures for easy system navigation.
Some editions of the notebook feature Touch ID for fast device unlocking and digital-only authorization of Apple Pay transactions.
Integration with iPhone is a notable advantage. It allows users to control their smartphone through the Mac screen using features such as iPhone Mirroring. Additionally, functions like Handoff and Transfer Area Universal make it seamless to carry out tasks across different devices.
Modern technology and additional features are backed by connectivity.
The MacBook Neo is slim and small, yet it provides solid connectivity options. It includes two USB-C ports that can be used for charging, data transfer, and linking to external displays.
Wireless connectivity features Wi-Fi 6E for faster speeds and more reliable connections, while Bluetooth 6 enhances communication with peripherals like keyboards, mice, and wireless headphones.
Apple also retained the 3.5 mm headphone jack, a feature that remains important to many users, particularly those involved in audio-related tasks.
Price and product availability in Brazil
The MacBook Neo has been introduced in the Brazilian market with two options available. The 256 GB storage variant is priced starting at R$ 7,299, and the version with 512 GB storage and Touch ID is priced at R$ 8,499. Customers have a choice of colors including Silver, Blush, Yellow-Cyric, and Indigo.
